What steps do you think companies should take to ensure they're not just collecting data, but using it in a meaningful and ethical way?
These three elements form a very powerful framework for leveraging data:
Driving effective marketing campaigns,
Making informed business decisions
Defining data objectives.
Business challenges might be best understood by looking at a few of the current innovations in Advertising (Augmented and Virtual Reality), Chatbots, AI-powered customer service, enhanced personalization, and improved SEO.
No comments:
Post a Comment